Week3 – GRA3611

Hello everyone – welcome to week 3!

Today you will present three possible ideas to the class along with with one silhouetted rendering based on last week’s brainstorm exercise.

Lecture Topics
Once you have your product idea you will focus on coming up with a name and possible directions to take in terms of the design.
1. Product name – Brainstorm – come up with 30 words related to your product
2. Historical research handout: GRA3611_ProductResearch
3. Continue with product rendering in Illustrator

Lesson
llustrator -> Download THIS AI FILE

  • Blending tools
  • Type Tool
  • Color
  • Brushes
  • Masking
  • Creating Outlines
  • Blob tool – Eraser tools
  • Envelope distort

Homework
Product Research: Come in with three hisotrical facts about your product for next week
Product Name
Continue with product rendering in Illustrator

Week2 – GRA3611

Hello – Welcome to week 2.

Hopefully you all had a chance to read and think about the ProjectOverview, posted in week 1. Today we will try to brainstorm possibilities and solidify your subject matter. (Remember your idea has to lend itself to rendering and working in Illustrator).

Download week2 assignment here: GRA3611-ProductBrainstorm

Lecture Topics:

  • Pen tool
  • Compound Paths & Compound Shapes
  • Brushes
  • Masking
  • Creating Outlines
  • Blob tool – Eraser tools
  • Free transform/ Distort

Homework
Product Brainstorm along with your three Illustrator renderings (see handout above) are DUE new week – Week3.

Example Product
Deborah Adler, a student in the M.F.A. program at the School of Visual Arts designed ClearRx prescription-packaging system as her SVA thesis project. One of Target’s creative directors saw her work and hired her to work with them on designing an entire line for their stores.

http://www.moma.org/collection/browse_results.php?object_id=94534

http://nymag.com/nymetro/health/features/11700/

Week1 – GRA3611

Welcome to the first class of the semester!
Here are the handouts given in class including the course outline:

GRA3611_HitchingsSyllabus
GRA3611-ProjectOverview

Lecture Topics Intro & Overview
Introduction to Illustrator

  • Workspace
  • Panels
  • Bridge
  • Geometric Objects
  • Freehand drawing
  • Alignment tools – Rulers/Guides
  • Measurements – Inches/Pixels

Homework

  • Register for this blog to receive regular updates
  • Read Project Overview

Resources

  • www.commarts.com
  • www.aiga.com
  • www.tdc.org
  • www.adcglobal.org

GRA3611 Vector Art Editing

Welcome to GRA3611 (Vector Art Editing) online. Here you will find regular postings for handouts given in-class.

Course Description:
An advanced course that continues to develop how to create, correct, and modify graphics. Students will learn advanced techniques for design, illustration and production on the computer, how to simplify path points and specify the flatness value for optimized files. Students are exposed to professional techniques and tools using software such as Adobe Illustrator and Bridge on the Macintosh operating system.

4 cl hrs, 3 cr Prerequisites Raster & Vector Graphics, AD 360, GA 508

Course Objectives

  • Design and develop an overarching multi -part design project
  • Apply critical thinking skills supported by research
  • Present a design project logically and convincingly
  • Identify and apply strategies for design in five sub disciplines: product design, packaging, corporate communications, advertising, environmental design and information graphics.
  • Create various complex vector graphics.
  • Reflect learning from engaging challenging resource material that a student will interpret appropriately and accurately in his/her own words and following ethical guidelines for intellectual property.

Teaching/Learning Method

  • Show and Tell – happenings within the field (websites, magazines, nyc)
  • Review homework – place in ‘ghitchings’ – drop box on the server
  • In-class critique of work – provide feedback
  • Lectures, lessons and software demonstrations
  • Discuss projects and assignments
  • In-class lab time to work on assignments
  • Class blog (www.artorium.com/instruction)