Week5 – GRA3611

On February 28, 2012, in Week5, by Genevieve HItchings

Hello!

Here is the agenda for 2.29

Announcements
-> Field trip: Weds March 14 (Week7) – Society of Illustrators: http://www.societyillustrators.org/The-Museum/2012/Illustrators-54-AI/Illustrators-54–Advertising-and-Institutional.aspx
->  GRA surveys
-> Adobe Software: We have an opportunity to purchase the FULL Adobe Suite for $175.00, including CS6.0 Deadline: March 1st
If you are interested please send an email to: Ms. Jessica Garcia at: JMGarcia@citytech.cuny.edu (please include your contact info)

Presentation: Milton Glaser on drawing

Due: Logo sketches. Logos can be either a symbol or a logotype. Keep in mind logos should:
-> work in black and white (color comes later)
-> be readable at a large and fairly small size
-> be a simple enough graphic that it is memorable – think geometric in shape.

Note how I asked you to layout the page – so that you have one logo per page – a small and large version along with the product name.
Remember these are sketches – raw ideas – they do not have to be finalized pieces of art, just enough to get the message across.

Lab-time: finalize sketches and render logo in Illusrtator

Lesson:
-> Live Trace and then pencil tool
-> Review Gradient Mesh tool

Homework
1. Finalize your logo (I would like to collect the completed illustrator file)
2. Read handout: (see ‘GRA3611-ProductResearch’ week 4)
3. Bring in three concept sketches for product design
4. Start working on mid-term assignment: Design Brief (see ‘GRA3611-ProductResearch’ week 3)

 

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